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Posts Tagged ‘Children’

Device Ownership Among American Children & Teens, November 2012 [TABLE]

By David Erickson | May 30, 2013

43% of children ages 3 to 18 used the smart phone, with 65% of that group doing so on a daily basis.

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American Child & Teen Smart Phone Users By Grade Level, February 2013 [CHART]

By David Erickson | May 30, 2013

19% of elementary school students used smart phones and 42% of middle school students did so as well.

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Devices UK Children/Teens Use To Go Online, 2010-2012 [TABLE]

By David Erickson | January 29, 2013

The penetration of tablets among UK children ages 5 to 15 grew from just 2% in 2011 to 9% in 2012.

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Device Ownership Among American Households With Children, 2010 & 2012 [CHART]

By David Erickson | January 18, 2013

Nearly all households with kids ages 0 to 8 had computers and a large majority had web-enabled phones.

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Parental Attitudes Toward Their Family's Technology Use, September 2012 [CHART]

By David Erickson | January 18, 2013

eMarketer estimates that 45% of kids under the age of 12 will be internet users this year, with digital activity more prevalent among older children than younger ones.

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Smart Phone Behaviors By Parents & Childless, January 2013 [CHART]

By David Erickson | January 9, 2013

Smartphone users with children under 18 in their household are more likely than those without to use their devices for a variety of activities.

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Family Facebook Behavior: Words Children Use When Talking To Fathers [WORD CLOUD]

By David Erickson | December 28, 2012

A word cloud that illustrates the words sons and daughters use when talking to their fathers.

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Family Facebook Behavior: Words Children Use When Talking To Mothers [WORD CLOUD]

By David Erickson | December 28, 2012

A word cloud that illustrates the words sons and daughters use when talking to their mothers.

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Family Facebook Behavior: Words Parents Use When Talking To Sons [WORD CLOUD]

By David Erickson | December 28, 2012

Mothers frequently say be careful or be safe to their boys (but not as often to their girls), with a few don’t forget’s and you need to’s sprinkled in for good measure.

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Family Facebook Behavior: Words Parents Use When Talking To Daughter [WORD CLOUD]

By David Erickson | December 28, 2012

Every day, parents tell their kids to take care and be safe, and even on Facebook stereotypical mothering occurs with sons.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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