Posts Tagged ‘Brand Values’
Emotions With The Greatest Correlation To Brand Loyalty [CHART]
But while emotions were seen as the primary driver of loyalty across sectors, just 15% of consumers responding to Capgemini’s survey agreed that brands do a good job of bonding with them emotionally.
Read MoreTop Core Values Consumers Expect From Brands [CHART]
Quality is the core value that the largest share of consumers around the world feel is important for brands to embody.
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