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Posts Tagged ‘Biotechnology Marketing’

Global Email Deliverability Rates By Industry, October 2015 [CHART]

By David Erickson | December 29, 2015

Some 21% of permission emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2014 to April 2015.

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Benchmarks: Global Email Inbox Placement Rates By Industry, September 2014 [CHART]

By David Erickson | October 31, 2014

Some 17% of permissioned emails from legitimate senders around the world failed to reach the inbox during the year-long period from May 2013 to April 2014.

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Gmail Tab Delivery & Read Rates By Industry [CHART]

By David Erickson | October 1, 2014

Gmail’s tabbed inbox seems to be having a positive influence on promotional emails’ inbox placement rates.

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Email Inbox Placement Rate By Industry [CHART]

By David Erickson | October 1, 2014

Deliverability rates by industry showed not only clear winners and losers, but how inconsistent inbox placement rates are when looking beyond the global average.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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