Beer Marketing Archives - e-Strategy Trends

This infographic fom WalletHub illustrates facts and figures about Saint Patrick’s Day 2017.

These days, 65 percent of Americans associate Super Bowl commercials with alcoholic beverages.

Chart: Americans Alcohol Consumption Preferences

Almost two-thirds (65%) of American adults drink alcoholic beverages on occasion, well within the 55-71% range observed over the past 70-odd years.

Self-reported alcoholic consumption is far higher among Americans from high-income households than lower-income households.

Budweiser has a 7.6% share of the $100 billion U.S. beer market, down from 10% five years ago, and 14.4% a decade ago.

This infographic from Microsoft looks at social conversations people are having about pumpkin-flavored stuff.

Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.

While Baby Boomers control the largest share of total net worth dollars of any generation, Gen Xers have the most net worth and average household income on a per-adult basis.