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Posts Tagged ‘B2C’

Marketing Spending As A Percent Of B2B & B2C Company Revenues By Sector, February 2012-February 2013 [CHART]

By David Erickson | March 14, 2013

The B2C products category was expected to command the greatest amount of marketing spending (9.4%) as a share of company revenues in February 2013.

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Marketing Spending As A Percent Of B2B & B2C Company Revenues By Sector, February 2012-February 2013 [CHART]

By David Erickson | March 14, 2013

The B2C products category was expected to command the greatest amount of marketing spending (9.4%) as a share of company revenues in February 2013.

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Change In Digital & Traditional Ad Spending According to B2C & B2B Marketers By Sector, February 2013 [CHART]

By David Erickson | March 14, 2013

The increase in digital ad spending was projected to be most dramatic in the business-to-consumer (B2C) product category, which was expected to se a 14.6% bump over the 12 months following February 2013.

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Change In Digital & Traditional Ad Spending According to B2C & B2B Marketers By Sector, February 2013 [CHART]

By David Erickson | March 14, 2013

The increase in digital ad spending was projected to be most dramatic in the business-to-consumer (B2C) product category, which was expected to se a 14.6% bump over the 12 months following February 2013.

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Global B2C eCommerce Sales By Region, 2011-2016 [CHART]

By David Erickson | February 6, 2013

In 2012, B2C ecommerce sales grew 21.1% to top $1 trillion for the first time.

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Facebook The Top Social Media Marketing Tactic For B2C & B2B [CHART]

By David Erickson | August 9, 2012

Among those businesses that cite social media among their most effective marketing tools, Facebook still rules the day, even for B2Bs.

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B2C Email Subject-Line Length Metrics [CHART]

By David Erickson | August 8, 2012

The longer the length (in characters) of a B2C email subject line, the higher its open, click, and click-to-open rates.

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Spanish B2C eCommerce Sales, 2010-2016 [CHART]

By David Erickson | August 6, 2012

eMarketer predicts that Spanish eCommerce will increase from $15.64 billion in 2011 to $18.57 billion in 2012, a growth of 18.8%.

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Italian B2C eCommerce Sales, 2010-2016 [CHART]

By David Erickson | July 24, 2012

Italian eCommerce sales climbed more than 32% in 2011 and is expected to grow 25.5% in 2012.

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World Wide Increases In Social Media Budgets [CHART]

By David Erickson | July 23, 2012

72.9% of companies said they expected their overall social media budget to increase over the next year.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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