Posts Tagged ‘Automotive Advertising’
Google AdWords Benchmark Metrics By Industry [CHART]
The median click-through rate (CTR) in AdWords across industries is 1.91% on the search network.
Read MoreFacebook Advertising Benchmarks, Q1 2015 [CHART]
Facebook advertising CPMs were highest for the telecommunications industry and lowest for the gaming vertical in Q1 2015.
Read MoreAutomotive Super Bowl Ad Conversion Rates For The 8 Weeks Following The Game [CHART]
Super Bowl increase in conversion rates for automobiles simply mirrors the monthly industry-wide sales data.
Read MorePerformance Of Auto Industry Geotargeted Mobile Video Ads By Distance To Dealer, Q2 2012-Q3 2013 [CHART]
Geotargeted ads for dealers within 15 miles of the mobile device being served tended to do significantly better than those served to users farther away.
Read MoreGlobal Ad Spending Growth By Sector, H1 2012 [CHART]
The telecom sector led all industries in global ad spending growth for the first half (H1) of 2012.
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