Posts Tagged ‘Advertising Revenue’
US Digital Ad Revenue Share By Companies Not Named Google Or Facebook [TABLE]
Google and Facebook accounted for about 63% of US digital ad revenues in
2017. With the duopoly taking in almost two-thirds of US digital ad revenues, that leaves around a third of the market for every other firm to compete for.
Net US Online Ad Revenue Share By Company, 2012-2016 [TABLE]
Google alone already accounts for more than 10% of all advertising spending in the US.
Read MoreSearch Advertising Revenue For Top Four Search Engines, 2010-2014 [CHART]
Advertising revenue—particularly search advertising—remains Google’s bread and butter.
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