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Posts Tagged ‘Adobe’

State Of Personalization 2020 Report

By David Erickson | August 12, 2020 | 0
Chart: Personalized Experiences

Nearly half of consumers said personalized experiences on the websites they visit are important and less than a third thought they had a positive effect on their brand perception.

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COVID-19 Driving Buy Online, Pickup In Store Behavior

By David Erickson | April 8, 2020 | 0
Chart: COVID-19 Driving Buy Online, Pickup In Store Behavior

Findings from the Adobe Digital Economy Index show, that the COVID-19 pandemic is driving consumers to buy online and pickup in-store.

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Adobe Consumer Email Survey

By David Erickson | August 27, 2018
Adobe 2018 Consumer Email Survey

Adobe Campaign released findings from its fourth annual consumer email survey, focused on consumers’ habits and behavior related to communications, including personal and work email. The report surveyed more than 1,000 white-collar workers in the United States who own a smartphone.

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Email Production Workflow [INFOGRAPHIC]

By David Erickson | September 15, 2016
Infographic - Email Production Workflow

This infographic from Litmus and MovableInk illustrates steps you can take to optimize your email marketing production workflow.

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The History of Online Advertising [INFOGRAPHIC]

By David Erickson | July 13, 2015
History of Online Advertising

This infograph by PointRoll illustrates the history of online advertising.

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Creative Collaboration, 1960s-Present [INFOGRAPHIC]

By David Erickson | October 25, 2014

This infographic from WebDAM illustrates the evolution of creative collaboration and how technological innovation has shaped that evolution.

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Top 10 Brands With The Most Loyal Facebook Fans, February 2013 [TABLE]

By David Erickson | February 12, 2013

Facebook, with a score of 66.6, came in second only to St. Jude Children’s Research Hospital (perhaps not best described as a “brand”), the leader with a score of 77.8.

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Top Android Mobile Apps Of 2012 [CHART]

By David Erickson | January 14, 2013

On Android, the Google Search app had the greatest number of average monthly unique users, followed by apps for Gmail, Facebook, Google Maps and YouTube.

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Facebook Brand Post Engagement Rates, Q2 2011-Q2 2012 [CHART]

By David Erickson | July 30, 2012

Average Facebook brand post engagement rates have skyrocketed over the past year, details Adobe in a July 2012 report.

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Tablet CPC Lower Than Desktops [INFOGRAPHIC]

By David Erickson | July 30, 2012

The Q2 2012 Global Digital Advertising Update from Adobe found that search marketers can get more value from mobile campaigns than they now can on the PC.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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