Posts Tagged ‘Alcohol Marketing’
Affluent Americans' Consumer Spending By Category, September 2014 [CHART]
Some 67.5 million American adults lived in a household with annual income of at least $100,000, a 5 million (or 8%) increase from last year.
Read MoreOnline Purchase Plans By Category & Region, September 2014 [TABLE]
Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.
Read MoreGen X & Baby Boomers' Luxury Spending Plans, July 2014 [TABLE]
While Baby Boomers control the largest share of total net worth dollars of any generation, Gen Xers have the most net worth and average household income on a per-adult basis.
Read MoreBaby Boomers' Luxury Buying Plans, July 2014 [TABLE]
Upscale Baby Boomers number about 9 million, or roughly 12% of all Baby Boomers adults (about 75 million).
Read MoreFast-Growing Consumer Spending Categories, 2013-2018 [CHART]
Personal consumption expenditures on consumer goods surpassed $10 trillion in the US last year for the first time.
Read MoreTV Ad Effectiveness By Category In 2013 [TABLE]
Casual dining tops the list this year, taking the top spot from Appliances.
Read More2013 Top TV Advertising Brands By Category [TABLE]
Google was named Brand of the Year and also aired the most effective commercial of the year, its Zeitgeist-themed Here’s to 2013.
Read MoreeCommerce Growth By Product Category, 2013 [CHART]
eCommerce sales were expected to grow by almost 30% in 2013, compared with only 6% for total sales.
Read MoreAverage Annual Income & Spending Of American Affluents, Q3 2011-Q2 2012 [TABLE]
By one popular measure of affluence—a minimum annual household income of $100,000—affluents comprise one-fifth of all US households.
Read MoreAffluent Americans' Annual Expenditures, September 2013 [TABLE]
Affluent Americans spend $1.9 billion annually – and that those dollars are highly concentrated among a select group of areas.
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