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Posts Tagged ‘2012 Olympics’

2012's Top 10 Facebook & Twitter Trends [TABLE]

By David Erickson | December 17, 2012

The Presidential election topped the list of US events that generated the most buzz on Facebook.

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Top 10 Trending Google Searches Of 2012 [TABLE]

By David Erickson | December 14, 2012

The February death of Whitney Houston made the singer the top trending search term in 2012, says Google in its Zeitgeist report.

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How Americans Followed The 2012 Olympics Coverage [CHART]

By David Erickson | September 7, 2012

The Olympics showed that consumers were willing to engage with social media before, during and after a broadcast.

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Fan Growth Of Olympics Sponsors & Athletes [TABLE]

By David Erickson | August 24, 2012

During the Games, P&G saw a 216% lift in fans, while Coca-Cola saw an increase of 126%, per Wildfire.

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Pre-Tweeting The 2012 Olympics [INFOGRAPHIC]

By David Erickson | August 2, 2012

In this infographic, Topsy compiled various metrics calculated from Twitter conversations about the 2012 Olympics before the games had begun, including mention volume, sentiment and trending measurements.

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Devices Used To Follow 2012 Olympics [CHART]

By David Erickson | July 23, 2012

94% of consumers who will watch the Summer 2012 London Olympics will do so on a TV, but many will also watch on computers and mobile devices.

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The Connected 2012 Olympics Fan [INFOGRAPHIC]

By David Erickson | July 13, 2012

iProspect put together this infographic that illustrates how connected and how fans will consume 2012 Olympics content.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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