Website Design
Most Annoying Online Experiences
In a recent Adobe study on the state of personalization, consumers shared the experiences that frustrate them most when engaging with digital content.
Read MoreState Of Personalization 2020 Report
Nearly half of consumers said personalized experiences on the websites they visit are important and less than a third thought they had a positive effect on their brand perception.
Read MoreB2B Marketers’ Biggest Differentiators
The most commonly chosen online differentiator among B2B marketing respondents was their organization’s social media presence.
Read MoreGreat About Us Pages [INFOGRAPHIC]
This infographic from Siege Media illustrates 11 factors that contribute to great About Us pages.
Read MoreTrust Consumers Place In Brand Information Sources [CHART]
Just one-third (33%) of consumers who rely on advertising for brand information say they trust its messaging, making it the least credible source of information among the options given, according to a report by Kantar Media.
Read MoreEmail Design & Attention Spans [INFOGRAPHIC]
The average time spent reading an email increased nearly 7% over the past six years.
Read MoreHow Brands Build Distrust Online [CHART]
Whether you’re trying to unlock a piece of content or acquire a shopping discount online, it can be incredibly frustrating if you’re forced to first fill out a form that seems to never end.
Read MoreData Sources Used For Customer Experience Decisions [CHART]
Customer experience (CX) professionals are interested in learning about all phases of the customer journey, though they appear to de-prioritize the post-purchase stage.
Read MoreColor Psychology & Conversions [INFOGRAPHIC]
This infographic from Design Advisor illustrates how color choice in online design can effect website conversions.
Read MoreElements Of A Great Online Shopping Experience [CHART]
Online shoppers enjoy using mobile devices for their e-commerce activities, but a great online shopping experience depends on more than just ease-of-use on mobile devices. That’s according to a report from Namogoo, which surveyed almost 1,400 online shoppers in the US on the factors that make and break the e-commerce experience.
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