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Video Marketing

Grocery Shopping

By David Erickson | December 30, 2020 | 0
Grocery Shopping Statistics

Explore an extensive compilation of grocery shopping statistics from 2012 to present about how consumers interact with their grocery providers.

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Top Podcast Channels, 2019 vs 2020

By David Erickson | December 21, 2020 | 0
Chart: Top Podcast Channels, 2019 vs 2020

Recent surveys have revealed the battle for top podcast channel appears to be between Apple and Spotify.

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Video Streaming Market Share by Service

By David Erickson | December 11, 2020 | 0
Chart: Video Streaming Market Share by Service

The ad-free services Netflix, Prime Video, and Disney+ accounted for nearly half of all time spent with streaming in Q2 2020, according to Nielsen.

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30% Of Workforces Are Now Fully Remote

By David Erickson | December 10, 2020 | 0
Chart: Remote Workforces Before And After The Pandemic

69% of US employees said they had to make major changes to their usual ways of working to adapt to the pandemic.

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High-Converting Lead Magnet Content

By David Erickson | November 18, 2020 | 0
Chart: Lead Magnet Conversion Rates

Survey data from GetReponse shows which type of offers – or ‘lead magnets’ – are resulting in higher conversion rates.

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B2B Content Consumption During The Pandemic

By David Erickson | November 12, 2020 | 0
Chart: B2B Content Consumption During The Pandemic

Among the myriad impacts that the COVID-19 pandemic has had on the professional world, B2B digital content engagement has increased significantly since lockdown directives were put in place, with asset views up by 40%.

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What 5th Generation Broadband Means For Marketers

By David Erickson | November 3, 2020 | 0
5G Broadband

Fifth generation broadband is finally here and available for consumers to use nationwide. So, what is 5G and what does it mean for brands and marketing?

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Spotify Virtual Concerts

By David Erickson | October 27, 2020 | 0
Virtual Events

An upcoming feature in development at Spotify could help turn things around, by again connecting artists with their fans through ticketed live music events.

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TikTok Paparazzi

By David Erickson | October 21, 2020 | 0
TikTok Paparazzi

Fletcher Greene has taken traditional paparazzi methods and applied them to social media, with huge results.

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Apple TV+ Viewers, 2020-2024

By David Erickson | October 20, 2020 | 0
Chart: Apple TV+ Viewers, 2020-2024

eMarketer estimates there will be 18.8 million Apple TV+ viewers by the end of 2020.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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