Consumer Behavior
Factors That Prompt People To Open Emails
Dyspatch’s The Future of Email Marketing August, 2020 survey reinforces an article of faith among email marketers about the top factors that encourage someone to open an email.
Read MoreGrocery Shopping
Explore an extensive compilation of grocery shopping statistics from 2012 to present about how consumers interact with their grocery providers.
Read MoreDiversity In Advertising
Creating advertising that reflects the diversity of the audiences it targets that is also authentic takes a deeper understanding of race, ethnicity and culture.
Read MoreTop Uses Of Government Stimulus Checks
70 percent of Americans said $600 is too little to meet basic needs like rent and essentials.
Read MoreTop Podcast Channels, 2019 vs 2020
Recent surveys have revealed the battle for top podcast channel appears to be between Apple and Spotify.
Read MoreTop Disinformationists & Most Trusted News Sites of 2020
NewsGuard has compiled Top 10 lists highlighting some of the most influential U.S.-based peddlers of online misinformation identified by NewsGuard’s analysts this year.
Read MoreLatinx Technographics
Latinx currently make up one-fifth (19%) of the total US population, yet this demographic often feels ignored by advertisers. But, how do advertisers reach this population of Americans?
Read MoreInstagram Post Engagement Rates
Carousel posts are offering brands flexibility in their marketing on the popular social media platform and producing great results, with an average engagement rate higher than both images and videos.
Read More30% Of Workforces Are Now Fully Remote
69% of US employees said they had to make major changes to their usual ways of working to adapt to the pandemic.
Read MoreCoronavirus’ Effect On Mental Health
Nearly four in 10 respondents reported feeling more stressed, while nearly as many cited a lack of work-life balance as affecting their mental status.
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