Latinx Technographics

Chart: Latinx Technographics

Latinx currently make up one-fifth (19%) of the total US population, yet this demographic often feels ignored by advertisers. But, how do advertisers reach this population of Americans?

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Instagram Post Engagement Rates

Chart: Instagram Post Engagement Rates

Carousel posts are offering brands flexibility in their marketing on the popular social media platform and producing great results, with an average engagement rate higher than both images and videos.

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