Archive for October 2020
Top D2C Acquisition Channels
With many retailers having concerns about selling on marketplaces – ranging from having to share a cut of revenues to potential customer relationship issues – some are choosing to cut out the middle-man and sell to customers directly.
Read MoreInstagram Story Reach
With more than half of Instagram’s 1 billion-plus users consuming Stories daily and average Story completion rate rising from 73% in 2018 to 87% in 2020, it’s no wonder that brands are turning to the feature to gain reach and engagement.
Read MoreLead-Converting Content
A strong majority of marketers believe they have a lead generation strategy that is successful in achieving conversions.
Read MorePandemic Fashion
Because there’s no expression when you have a mask on, game designer Tyler Glaiel is looking to solve that problem.
Read MoreVoice Activated Apartments
It looks like Amazon is going a B2B route with its smart speakers. Echo for Residential is the name of the new service and it’s basically a smart speaker management system for property managers.
Read MoreCable Cord Cutters, 2019-2024
By the end of this year, 31.2 million US households will have cut the cable TV cord in aggregate. And 6.6 million households will cancel their pay TV subscriptions.
Read MoreSocial Media Universe
This excellent infographic from Visual Capitalist illustrates the user base size of the most popular social media channels, as measured by Monthly Active Users.
Read MoreInstagram Infographics
Activists are creating infographics on Instagram and enjoying great success using the tactic to get spread their messages.
Read MoreLinkedIn’s Labor Stress Index
LinkedIn’s Labor Stress Index tracks the degree to which the labor forces within 21 industries are feeling stress.
Read MoreLinkedIn Retargeting
This infographic from LinkedIn serves as a handy checklist for getting the most out of LinkedIn’s retargeting capabilities.
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