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Top Mobile Apps, 2019 [CHART]

By David Erickson | August 9, 2019
Chart: Top Mobile Apps, 2019

Maps and navigation apps are essential tools for smartphone users, and eMarketer forecasts that 66.8% of smartphone users will use them monthly, with a growth of 5.8% from 2017 to 2018. More than 155 million people will use maps and navigation apps by the end of this year. eMarketer expects that growth will remain steady in the coming years, and penetration will reach 67.6% by 2021.

Google Maps is the No. 4 smartphone app among US smartphone users, coming just after YouTube, Facebook and Google, according to March 2019 figures from Comscore. Nearly 64% of Android and iOS smartphone users utilize the map app.

Of the 15 most popular mobile apps, Google owns seven of them; Facebook owns three and Apple only one.

The top 15 mobile apps used by Americans, whether on Android or iOS systems, are:

  1. YouTube
  2. Facebook
  3. Google
  4. Google Maps
  5. Facebook Messenger
  6. Gmail
  7. Snapchat
  8. Google Play
  9. Amazon
  10. Instagram
  11. Google Drive
  12. Pandora
  13. Google Photos
  14. Apple News
  15. Spotify
Posted in Consumer Behavior, Local Internet Marketing, Mobile Marketing, Online Behavior, Public Relations, Social Media Marketing, Video Marketing and tagged Amazon, Apple News, Facebook, Facebook Messenger, Gmail, Google, Google Drive, Google Photos, Google Play, Instagram, Mobile Apps, Mobile Social, Music Marketing, Pandora, Podcasting, Snapchat, Spotify, YouTube

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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