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Archive for March 18, 2019

Playable Ads Lead In-App Formats [CHART]

By David Erickson | March 18, 2019
Chart: Most Effective In-App Ad Formats

Playable ads do just that by allowing users to actively engage with a branded experience or demo a gaming app before downloading it instead of passively watching a video.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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