Millennials Prefer Communicating Online [CHART]
A September 2017 survey of young adult internet users in select countries painted an interesting—and yet unsurprising—picture of their typical day-to-day interactions.
The study from LivePerson, a provider of cloud-based mobile and online business messaging solutions, surveyed 4,013 internet users ages 18 to 34 in six countries: Australia, Germany, France, Japan, the UK and the US.
In the US and the UK, nearly three-quarters of respondents said they were more likely to communicate digitally—whether via email, SMS or social media—rather than in person.
Similar results were seen in Australia and France, where at least 61.0% of respondents said they communicate digitally as opposed to in person. Read the rest at eMarketer.