Archive for October 2017
Ignore Bing At Your Own Peril [CHART]
The Bing Network accounts for 1 in every 3 explicit core search queries in the US, totaling 5 billion monthly, according to the breakdown, which cites comScore data.
Read MoreCost-Per-Lead By Industry [CHART]
Content creation, online advertising/media placement and branding/public relations are the tactics receiving the most budget allocations, followed by email marketing and traditional ads.
Read MoreLive Video Streaming [INFOGRAPHIC]
This infographic from Koeppel Direct illustrates the rise of live video streaming.
Read MoreFrequency Of Health & Fitness App Use [CHART]
Smartphones are maligned for many things, but they might actually be helping improve the health of at least some users.
Read MoreMost Annoying Things About Email Marketing [CHART]
24% of respondents said they were annoyed by emails that indicated marketers had incorrect data about them.
Read MoreBiometric Device Shipment Growth, 2016-2020 [TABLE]
Nearly two-thirds of smartphones shipped worldwide this year will feature some sort of biometric capability. By 2019, it is estimated all smartphones worldwide will ship with biometric technology embedded in them.
Read MoreTelevision Cord Cutters, 2016-2021 [CHART]
Consumers shifting their attention to OTT digital video platforms in place of pay TV options—known as cord-cutters—is a key reason for anemic growth in TV ad spending.
Read MoreTelevision Advertising Spending, 2016-2021 [CHART]
eMarketer has reduced its estimate for US TV ad spending due to faster-than-expected growth in cord-cutting.
Read MoreAffluent Americans By Generation [CHART]
Today’s marketers very much hold a focus on Millennials – and even Gen Z. But when it comes to wealth in the US, younger generations distantly trail their older counterparts, despite some gains.
Read MoreYouTube Statistics, 2017 [INFOGRAPHIC]
This infographic from filmora illustrates some amazing facts, figures and statistics about YouTube for 2017.
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