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Top Referrers Of Mobile Traffic (After Facebook & Google) [CHART]

By David Erickson | July 22, 2017

Flipboard is becoming one of the biggest drivers of traffic to news stories on mobile, according to exclusive data from media analytics firm Parse.ly, which found that Flipboard’s traffic has been growing steadily, while digital magazine competitors like Pocket and Feedly have plateaued or gone into decline.

Flipboard reports over 100 million users, and the demographics for those users are high quality: They’re usually influencers or aspiring to be influencers.  95% of Flipboard readers access the app on mobile. Read the rest at Axios.

Chart: Top Referrers Of Mobile Traffic After Facebook And Google

 

Posted in Consumer Behavior, Media Consumption, Mobile Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Social News and tagged Bing, Drudge Report, Flipboard, Google News, Google Newsstand, Instagram, LinkedIn, Mobile Apps, Mobile Social, Pinterest, Twitter, Yahoo

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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