July 21, 2017 - e-Strategy Trends

Consumer Attitudes Toward Brands' Social Media Behavior [CHART]

By David Erickson | July 21, 2017

Chart: Consumer Attitudes Toward Brands' Social Media Behavior

Nearly seven in 10 US internet users surveyed by social media analytics and monitoring service Sprout Social in April 2017 were annoyed when brands used slang on social media.