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Archive for April 21, 2017

Marketing Analytics Obstacles [CHART]

By David Erickson | April 21, 2017
Chart: Marketing Analytics Obstacles

Fewer than one-third of projects used marketing analytics prior to a decision, down from 37% five years ago.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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