Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Most Popular Mobile App Types [CHART]

By David Erickson | August 28, 2016

Most Popular Mobile App Types [CHART]

Consumers aged 14 and older access apps more frequently on smartphones than tablets, with social media the top app type on both devices, per a recent report from Deloitte. Interestingly, while the 19-25 age bracket accesses social media apps most frequently on smartphones, the 33-49 age group leads on tablets. Beyond social apps, the other most commonly accessed apps on smartphones are weather, browser, and gaming apps, per the report.

Gaming and browser apps are also frequently accessed on tablets, though streaming video apps are higher on the rankings list for tablets than for smartphones. Read the rest at MarketingCharts.com.

Source: Deloitte

Posted in Consumer Behavior, eCommerce, Mobile Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Games, Video Marketing, Visual Communications and tagged eTailing, Fitness, Gaming, Healthcare Marketing, Mobile Apps, Mobile Banking, Mobile Games, Mobile Messaging, Mobile Payments, Mobile Social, Mobile Video, Music Marketing, Retail Marketing, Sports Marketing, Streaming Music

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
August 2016
M T W T F S S
1234567
891011121314
15161718192021
22232425262728
293031  
« Jul   Sep »

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube