July 2016 - e-Strategy Trends

Managing Your Online Reputation [INFOGRAPHIC]

By David Erickson | July 31, 2016

This infographic from KBSD illustrates how to manage your online reputation with facts, stats and tips.

The Fox News Effect [CHART]

By David Erickson | July 30, 2016

Fox News viewers scored the lowest of over 30 popular news sources (though Fox viewers did at least score better than those saying they didn’t follow the news).

American Sharing Economy Penetration, 2014-2020 [TABLE]

By David Erickson | July 29, 2016

This year, 27.0 million US adults will use the sharing economy at least once.

Mobile Experience Expectations [CHART]

By David Erickson | July 28, 2016

Generally, internet users want a convenient and secure mobile experience.

Female Brand-Related Activity By Generation [TABLE]

By David Erickson | July 27, 2016

Almost three-quarters of female internet users said they prefer marketing messages to be gender neutral.

Developers Who Are Currently Creating Virtual Or Augmented Reality Games [CHART]

By David Erickson | July 26, 2016

While just 7% of gaming industry professionals worldwide were developing VR or AR games in 2014, nearly 20% said the same just one year later.

Global Twitter Users, 2014-2020 [CHART]

By David Erickson | July 25, 2016

eMarketer estimates that worldwide, user growth of 10.9% this year will bring Twitter’s monthly active population to 286.3 million by the end of this year.

Selena Gomez' Social Media Value [INFOGRAPHIC]

By David Erickson | July 24, 2016

Selena Gomez is currently ranked number one among celebrities in terms of the marketing value of her social media posts.

18 Critical Elements Of A Marketing Email [INFOGRAPHIC]

By David Erickson | July 23, 2016

Critical Elements Of A Perfect Marketing Email infographic

This infographic illustrates 18 critical elements of a successful marketing email, from the subject line, to the pre-header, to the copy, to the signature.

Snapchat Overtakes Facebook Among Young Millennials [CHART]

By David Erickson | July 22, 2016

Almost 8 in 10 Americans aged 12 and older currently use some form of social media, according to the latest annual Infinite Dial report [PDF] from Edison Research and Triton Digital.