Archive for December 31, 2015
North American Email Metrics, 2010-2015 [CHART]
North American email open rates are down slightly year-over-year so far in 2015.
Read MoreTop Ways Marketing's Organizational Role Is Expanding, October 2015 [CHART]
Client-side marketers are taking a bigger role in shaping business strategy and influencing product innovation and new business models, reports the Association of National Advertisers.
Read More