Use Of Smart Phones For Podcast Listening By Generation, September 2015 [CHART]

Use Of Smart Phones For Podcast Listening By Generation, September 2015 [CHART]

Some 29% of smartphone-owning adults listen to podcasts using their smartphones at least once a month, with that figure reaching 41% among 18-34-year-olds, according to a recently-released report from comScore. The survey indicates that 18-34-year-olds are 44% more likely than the average smartphone-owning adult to listen to podcasts on their device at least once a week (26% vs. 18%). Read the rest at MarketingCharts.

Source: comScore