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Archive for October 1, 2015

Mobile App User Churn, September 2015 [CHART]

By David Erickson | October 1, 2015

Some 58% of mobile app users will become inactive within the first 30 days after downloading an app.

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Mobile Website Visits By Last-Touch Channel, 2013-2015 [CHART]

By David Erickson | October 1, 2015

Over the past couple of years, search has overtaken direct as the leading referrer of mobile phone traffic in North America.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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