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Time Spent On Mobile Devices – Apps vs Browser, June 2015 [CHART]

By David Erickson | September 15, 2015

Time Spent On Mobile Devices - Apps vs Browser, June 2015 [CHART]Apps continue to dominate US time spent with mobile, says Flurry, reaching 90% of mobile minutes in June 2015, up from 86% share in Q2 2014. Breaking down mobile internet consumption by app and browser categories, the data shows Facebook’s app by itself occupies 19% share of time spent, meaning that it alone accounts for almost twice as much time spent with mobile as browsers. The study also finds that time spent with gaming apps has shrunk, while mobile users are spending more time with entertainment and messaging/social apps. Source: Flurry

Read the rest at MarketingCharts.

Posted in Consumer Behavior, Content Marketing, Media Consumption, Mobile Behavior, Mobile Marketing, Online Behavior, Social Media Marketing, Video Marketing, Web Development and tagged Chrome, Entertainment Marketing, Facebook, Mobile Apps, Mobile Gaming, Mobile Messaging, Mobile Social, Mobile Video, News Marketing, Productivity, Safari

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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