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Archive for September 10, 2015

Budget Allocations By Customer Journey Stage, September 2015 [CHART]

By David Erickson | September 10, 2015

CMOs are no longer investing the majority of their budgets to customer acquisition, instead spreading their spending more evenly across the customer journey.

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American Minorities By Age Group, July 2014 [CHART]

By David Erickson | September 10, 2015

Asian-Americans were the fastest-growing minority group in the US last year for the third consecutive year.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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