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Archive for August 2015

Retail & eCommerce Holiday Season Sales Growth, 2009-2015 [CHART]

By David Erickson | August 24, 2015

eMarketer forecasts that US retail sales in the months of November and December 2015 will increase 5.7% year over year, reaching $885.70 billion.

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Devices Mothers Use To Check Facebook, 2012-2015 [CHART]

By David Erickson | August 21, 2015

In 2015, 67% of mother Facebook users logged on to the social network via mobile phone, up from 60% in 2014 and just 45% in 2013.

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Frequency With Which Parents Check Facebook, 2012-2015 [CHART]

By David Erickson | August 21, 2015

US mother Facebookers studied checked the social network 7.4 times a day on average, vs. 5.9 times for total users.

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Elements Of An Email Signature [INFOGRAPHIC]

By David Erickson | August 20, 2015

This infographic illustrates the essential elements of a professional email signature and statistics about email signature use.

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US LGBT Media Consumption By Generation, August 2015 [TABLE]

By David Erickson | August 20, 2015

LGBT websites and blogs remain the most popular form of media among Millennial LGBTs.

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Kids' Summer Media Consumption, August 2015 [CHART]

By David Erickson | August 19, 2015

Kids’ media consumption goes up during the summer, particularly when it comes to movies and TV.

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Prevalence Of Ad Blocking By Website Category, Q2 2015 [CHART]

By David Erickson | August 19, 2015

Globally, the number of internet users who use ad blocking software grew by 41% year-over-year in Q2 and reached 198 million in June,

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Back to School Shopping Scheduling, August 2015 [CHART]

By David Erickson | August 18, 2015

MasterCard research reminds that last year, August 29 was the heaviest shopping day of the Back To School season.

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Search Ranking Factor Trends, August 2015 [CHART]

By David Erickson | August 18, 2015

The impact of relevant content continues to grow, while the number of links to a given page remains influential though potentially decreasing in value.

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Time Spent Watching Periscope Videos Per Day, 2015 [CHART]

By David Erickson | August 17, 2015

Periscope users watch an average of 40 years of video per day.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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