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Archive for May 19, 2015

How Email Marketers Manage Customer Data, December 2014 [CHART]

By David Erickson | May 19, 2015

How Email Marketers Manage Customer Datat: Fewer than four in 10 email marketers had a centralized data repository for their client data.

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How Email Marketers Segment Their Customers, December 2014 [CHART]

By David Erickson | May 19, 2015

Email marketers still struggle when it comes to using consumer data to successfully segment and target their audiences.

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Top Elements Of The Ideal Customer Experience, April 2015 [CHART]

By David Erickson | May 19, 2015

Consumers (aged 18-65) around the world are most likely to identify an Ideal customer experience with companies’ fast responses to inquiries or complaints.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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