Rumor has it that 2015 will finally turn out to be “The Year of Mobile.” No matter what happens, the huge estimates for rising trends can’t be ignored. For one, due to marketers increasing focus on the internet of things, the machine-to-machine (M2M) market is set to continue its rapid growth.
GSMA Intelligence estimates forecast that there would be 317 million M2M mobile connections worldwide in 2015—up from 243 million last year. By 2020, this was expected to more than triple and near 1 billion, coming in at 980 million.
Surging data traffic from M2M devices will coincide with such growth. In February 2015, Cisco Systems forecast that global average monthly mobile data traffic via M2M modules would more than quintuple, from 70 MB to 366 MB. Read the rest at eMarketer.