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Archive for March 13, 2015

Influence Of YouTube Stars, March 2015 [CHART]

By David Erickson | March 13, 2015

Slightly more than 6 in 10 youth aged 13-24 would try a product or brand suggested by a YouTube star.

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Global Average Ad Spending Per Capita In 2014 [CHART]

By David Erickson | March 13, 2015

Marketers spent an average of $567 advertising to each person in the US last year, according to Strategy Analytics’ calculations.

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Interest In TV Commerce, March 2015 [CHART]

By David Erickson | March 13, 2015

Roughly 7 in 10 US adults who have a TV or other device connected to the internet agree that they would be interested in using their remote while watching TV ads to have a sample of a product automatically mailed to them.

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Devices People Currently Use & Plan To Use For Banking, 2014 & 2016 [CHART]

By David Erickson | March 13, 2015

Mobile banking ranked as the third most-used bank feature among respondents, at 45%.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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