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Archive for February 25, 2015

Cost Per Minute Viewed Of Video Ads, 2014 [TABLE]

By David Erickson | February 25, 2015

The average weekly cost per minute viewed for pre-roll ads was 3.2 cents in Q4 2014—the lowest price.

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US Pinterest User Metrics By Gender, 2013-2019 [TABLE]

By David Erickson | February 25, 2015

More than one-quarter of US social network users and 18.1% of internet users will use Pinterest on a monthly basis this year.

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US Pinterest Users & Penetration, 2013-2019 [TABLE]

By David Erickson | February 25, 2015

Pinterest’s US users will reach 47.1 million in 2015, up 11.4% year over year.

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Age At Which Parents Will Buy Their Kids A Mobile Phone, December 2014 [CHART]

By David Erickson | February 25, 2015

Turning 12 or 13 years old used to mean entering the Awkward Years. Now, it means entering the mobile world.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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