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Archive for February 23, 2015

Top Brands For Customer Loyalty, February 2015 [TABLE]

By David Erickson | February 23, 2015

Consumers’ emotional expectations from brands continue to grow but brands are failing to keep pace.

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Measures By Which B2B Marketers Are Judged, February 2015 [CHART]

By David Erickson | February 23, 2015

B2B marketers from mid-size companies are focusing their attention and budgets more on customer acquisition than retention.

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Customer Satisfaction With the Retail, 2013 vs 2014 [CHART]

By David Erickson | February 23, 2015

Customer satisfaction with almost all forms of traditional retail dropped, while satisfaction with online retailers improved.

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Top 12 Power Brands, February 2015 [CHART]

By David Erickson | February 23, 2015

Lego tops the list of the world’s most powerful brands.

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Us Mobile App Buyers By Device, 2013-2018 [TABLE]

By David Erickson | February 23, 2015

80.1 million US consumers will pay for mobile apps at least once this year, representing only 33.3% of all mobile users.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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