Skip to content
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About
e-Strategy Trends
  • Content
  • Social
  • Email
  • Search
  • Advertising
  • Generations
    • Generation V
    • Millennials
    • Generation X
    • Baby Boomers
    • Silent Generation
  • About

Archive for January 10, 2015

Priorities For Improving Email Marketing ROI In 2015 [CHART]

By David Erickson | January 10, 2015

Improving segmenting and targeting was the No. 2 priority for improving email marketing ROI in 2015.

Read More

Increased 2015 Spending Plans For Email Marketing [CHART]

By David Erickson | January 10, 2015

More than six in 10 marketers said they’d up investments in email marketing.

Read More

Biggest Multiscreen Campaign Challenges, Q2 2014 [CHART]

By David Erickson | January 10, 2015

54% of agency professionals cited audience tracking and targeting as the biggest impediments to multiscreen advertising.

Read More

Top Advertising Cross-Platform Packages, April 2014 [CHART]

By David Erickson | January 10, 2015

70% of agency media professionals cited cross-device advertising as the digital advertising topic they wanted to know more about.

Read More

Android vs iOS In-App Ad Performance, Q3 2014 [CHART]

By David Erickson | January 10, 2015

While the overwhelming majority (85%) of in-app ad impressions took place on smartphones, tablets overindexed for average CTR and eCPM here.

Read More

Mobile Web vs In-App Add Performance Metrics, Q3 2014 [CHART]

By David Erickson | January 10, 2015

Mobile users are far more likely to click on ads served in an app than via mobile browser.

Read More

Categories

Follow Join Subscribe RSS Email
Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

Recent Posts

  • Super Bowl LV Advertising
  • Factors That Prompt People To Open Emails
  • Civil Social Networks: Telepath & Clubhouse
  • Grocery Shopping
  • Diversity In Advertising
January 2015
M T W T F S S
 1234
567891011
12131415161718
19202122232425
262728293031  
« Dec   Feb »

Tags

Apple Automotive Marketing Blogging Brand Marketing Computers Customer Experience Customer Service Entertainment Marketing eTailing Facebook Financial Services Marketing Gaming Gender Google Health Care Marketing Hospitality Marketing Infographic Instagram LinkedIn mCommerce Media Marketing Men Metrics Mobile Apps Mobile Social Mobile Video Music Marketing Online Shopping Personalization Photo Sharing Pinterest Retail Marketing Shopping Smart Phones Sports Marketing Streaming Video Tablets Television Television Marketing Travel Marketing Twitter United Kingdom United States Women YouTube