Archive for January 2015
US Snapchat Users By Age, Q3 2014 [CHART]
22% of 16-to-24-year-old US internet users had accessed Snapchat within the past month via any device.
Read MoreDemographics Of Snapchat Fans, August 2014 [CHART]
18- to 29-year-olds accounted for 71% of US internet users who had accessed Snapchat in the past 30 days.
Read MoreFactors Influencing Decision To Go See A Movie, November 2014 [CHART]
US adults were most motivated to see a movie at the theater by recommendations from friends, cited by 35%.
Read MoreTop Reasons People Aren't Going To The Movies As Much, November 2014 [CHART]
One-quarter of US adult moviegoers have cut back on theater visits.
Read MoreTop 10 Countries By Mobile Facebook Users, 2013-2018 [TABLE]
Overall, there will be 1.58 billion mobile phone social network users worldwide in 2015.
Read MoreGlobal Mobile Phone Facebook Users, 2013-2018 [CHART]
Nearly 1 billion Facebook users worldwide will access the social network on a mobile phone at least once each month in 2015.
Read MoreWhat Viewers Think About Super Bowl Commercials, 2008 vs 2015 [CHART]
The Super Bowl is almost here, and NBC has reportedly sold out of ad space at a record $4.5 million per 30 seconds.
Read MoreFacebook's Mobile Active Users & Mobile Ad Revenues, 2012-2014 [CHART]
Facebook’s advertising revenues grew by 53% year-over-year in Q4 to reach almost $3.6 billion.
Read MoreTop US Markets By Video-On-Demand Subscription Penetration, November 2014 [CHART]
Washington, DC and San Francisco are the leading US markets by subscription video-on-demand (SVOD) penetration.
Read MoreGlobal Daily Share Of Search Ad Clicks, Q4 2014 [CHART]
Weekends tend to garner a greater share of search ad clicks on mobile devices than on desktops.
Read More