Archive for December 24, 2014
Consumer Willingness To Pay For New TV Programming, December 2014 [CHART]
Consumers seem willing to pay extra to add OTT to a basic internet + pay-TV package.
Read MoreUS Online Ad Revenue, 2005-2014 [CHART]
Online ad revenues in the US have set yet another peak after growing 17% year-over-year in Q3 to reach $12.4 billion.
Read MoreEnterprises Marketing Budgets For 2015 [TABLE]
Digital marketing represented one-quarter of the total marketing budget this year at companies with more than $500 million in annual revenue.
Read MoreBaby Boomers' Housing Plans, November 2014 [TABLE]
Some 63% of Baby Boomers plan to age in place and three-quarters describe their home as one they can stay in as they get older.
Read MoreInternet Use During The Christmas Holiday [CHART]
Starting the day after Christmas, Internet use in 2013 surged, probably because people were trying out devices they had just received.
Read More10 Most Influential Brands On Social Media, November 2014 [CHART]
Amazon edges Microsoft as the most influential brand on social media by Klout’s scale.
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