December 14, 2014 - e-Strategy Trends

Twitter users are more likely than non-users to watch various types of video content during a typical week.

Email marketing (house list), with 66% rating this channel as having a very (30.4%) or somewhat (35.6%) low cost.

Almost 9 in 10 enterprise organizations agree that their social media presence is important to stay competitive.

Consumers are more likely to research a purchase online using a smartphone and then buy it in-store.

iOS devices accounted for just 32.3% of global mobile ad impressions served during the third quarter on the Opera platform.

Globally, payments over mobile devices represented 23.3% of total online payments during Q3.

Archive for December 14, 2014