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Primary Mobile Channels Through Which NFL Fans Share Content, September 2014 [CHART]

By David Erickson | December 2, 2014

Primary Mobile Channels Through Which NFL Fans Share Content, September 2014 [CHART]

Looking up NFL information via mobile isn’t just popular on game days. In all, the majority (54%) of fans accessed NFL content on their mobile devices. More than nine in 10 (91%) had between one and three football apps, while 8% had four or more. Fully 31% of respondents said they shared NFL information on their mobile devices, and among this group, Facebook was the most common platform, cited by 51%. Texting ranked second at 26%, while third-place email trailed, cited by 11%. Read the rest at eMarketer.

Posted in Consumer Behavior, Email Marketing, Mobile Behavior, Mobile Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Video Marketing and tagged Facebook, Football, Instagram, Mobile Email, Mobile Social, Mobile Video, NFL, Photo Sharing, Sports Marketing, Text Messaging, Twitter, YouTube

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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