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Archive for November 25, 2014

Drivers Of Enterprise New Technology Spend, October 2014 [CHART]

By David Erickson | November 25, 2014

Enterprise organizations’ are expecting to evaluate a number of different technology platforms over the next couple of years.

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Video Viewing On Tablets, October 2014 [CHART]

By David Erickson | November 25, 2014

Table ownership increased from 40% in 2013 to 50% in this year’s study.

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Marketing Programs Salesforce Users Are Investing In, October 2014 [CHART]

By David Erickson | November 25, 2014

Customer engagement is a central theme running through this latest analysis of how companies are using Salesforce.

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Affluents' Top 5 Holiday Gift Categories, 2013 vs 2014 [CHART]

By David Erickson | November 25, 2014

45% of affluents planned to do their holiday shopping online, while 35% said they’d do so in-store.

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Where Affluent Americans Plan To Shop For The Holidays By Generation, August 2014 [TABLE]

By David Erickson | November 25, 2014

Among US internet users with a household income of $75,000 or more, online-only stores such as Amazon.com and eBay were the shopping venues of choice, cited by 71%.

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Thanksgiving Social Media Chatter [INFOGRAPHIC]

By David Erickson | November 25, 2014

This infographic from Viralheat examines more than 150,000 tweets and updates about “Thanksgiving dinner” and illustrates the social media discussion about the holiday.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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