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Archive for November 20, 2014

Characteristics Marketers Want In Their Media Partners, November 2014 [CHART]

By David Erickson | November 20, 2014

More than 9 in 10 senior technology marketers believe that it’s critical or very important that their media partners deliver on promises.

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Pay TV & Broadband Trends, Q3 2014 [CHART]

By David Erickson | November 20, 2014

The largest pay-TV providers – representing about 95% of the market – shed roughly 150,000 subscribers in Q3,

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Growth In Time Spent On Mobile Web & Apps, Q1 vs Q3 2014 [CHART]

By David Erickson | November 20, 2014

Americans spent almost 3 hours per day with mobile apps and the mobile web during Q3 2014.

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Changing Role Of Online Channels Within The Purchase Journey, October 2014 [TABLE]

By David Erickson | November 20, 2014

Few digital shoppers in developed countries feel that social media will play an increased role in their shopping journeys over the next 3 years.

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Newspapers' Online Reach By Demographic, August 2014 [CHART]

By David Erickson | November 20, 2014

Newspapers’ digital audience grew to 164 million unique visitors (aged 18+) in August 2014.

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Companies That Connect With Mobile Users Across Channels, June 2014 [CHART]

By David Erickson | November 20, 2014

43% of respondents could track those who saw a mobile ad across online and offline channels with limitations.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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