Archive for November 20, 2014
Characteristics Marketers Want In Their Media Partners, November 2014 [CHART]
More than 9 in 10 senior technology marketers believe that it’s critical or very important that their media partners deliver on promises.
Read MorePay TV & Broadband Trends, Q3 2014 [CHART]
The largest pay-TV providers – representing about 95% of the market – shed roughly 150,000 subscribers in Q3,
Read MoreGrowth In Time Spent On Mobile Web & Apps, Q1 vs Q3 2014 [CHART]
Americans spent almost 3 hours per day with mobile apps and the mobile web during Q3 2014.
Read MoreChanging Role Of Online Channels Within The Purchase Journey, October 2014 [TABLE]
Few digital shoppers in developed countries feel that social media will play an increased role in their shopping journeys over the next 3 years.
Read MoreNewspapers' Online Reach By Demographic, August 2014 [CHART]
Newspapers’ digital audience grew to 164 million unique visitors (aged 18+) in August 2014.
Read MoreCompanies That Connect With Mobile Users Across Channels, June 2014 [CHART]
43% of respondents could track those who saw a mobile ad across online and offline channels with limitations.
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