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Global Video Ad Shares By Social Channel, November 2014 [CHART]

By David Erickson | November 14, 2014

Global Video Ad Shares By Social Channel, November 2014 [CHART]

6 in 10 (59.4% of) video ad shares occur on Facebook, with that figure slightly higher for the US (61.2%), reports Unruly in a new study. Beyond Facebook, Twitter picks up the next-highest share of shares (excuse the pun), at 13.8%, followed by Google+ (9.3% globally, but just 6.6% in the US). The study also contains the intriguing stat that “super sharers” – those 17.9% of internet users who share videos more than once a week – are responsible for 82.4% of shares. Source: Unruly

Read the rest at MarketingCharts.

Posted in Advertising, Blog Marketing, Consumer Behavior, Email Marketing, Online Behavior, Photo Marketing, Social Media Marketing, Social Sharing, Video Advertising, Video Marketing, Visual Communications and tagged Blogging, Facebook, Google, LinkedIn, Photo Sharing, Pinterest, Reddit, StumbleUpon, Tumblr, Twitter

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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