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Archive for November 10, 2014

Pumpkin-Flavored Social Chatter [INFOGRAPHIC]

By David Erickson | November 10, 2014

This infographic from Microsoft looks at social conversations people are having about pumpkin-flavored stuff.

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Mobile Sports App User Demographics, August 2014 [CHART]

By David Erickson | November 10, 2014

Sports app fans use these apps more than twice as much as the average app user.

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Growth In Time Spent Using Mobile Sports Apps, August 2014 [CHART]

By David Erickson | November 10, 2014

Time spent with sports apps worldwide more than tripled between August 2013 and August 2014, with growth of 210%.

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Trustworthy Vendor Website Features According To Small Business Owners, September 2014 [CHART]

By David Erickson | November 10, 2014

Nearly 70% of respondents said an independent review of a product or service on a vendor’s site would make them most likely to trust the company.

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Most Helpful Information Source For Small Business Owners' Major Purchase Decisions, September 2014 [CHART]

By David Erickson | November 10, 2014

Fully 53% of respondents said testimonials gave them more confidence than case studies.

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Mobile Voice Search Activities By Age Group, September 2014 [CHART]

By David Erickson | November 10, 2014

55% and 41% of US teen and adult smartphone users conducted voice search daily, respectively.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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