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Archive for November 4, 2014

Average Monthly Spending On Mobile Games By Segment, February 2014 [CHART]

By David Erickson | November 4, 2014

The smartphone gaming audience will see faster growth in 2014 and all the way through 2018.

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Global Mobile Gaming Revenues By Device, 2013-2017 [CHART]

By David Erickson | November 4, 2014

Mobile game revenues will rise 42% year over year to hit $25.0 billion in 2014. Next year, the total will come in at $30.3 billion.

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Millennial Content Sharing By Category & Channel, April-July 2014 [CHART]

By David Erickson | November 4, 2014

Millennials (18-34) are far more likely than the general population to share content on social networks and to click on shared content.

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Consumer Expenditures, 2012 vs 2013 [CHART]

By David Erickson | November 4, 2014

Consumers spent more on housing and transportation but less on apparel and entertainment in 2013, details the US BLS in a recent data release.

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B2B Media Revenues, Q1-Q2 2014 [CHART]

By David Erickson | November 4, 2014

B2B media industry revenues grew by just 0.4% year-over-year in Q2 to reach $6.31 billion.

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Email Open & Click-Through Rates, 2010-2014 [CHART]

By David Erickson | November 4, 2014

Email open rates declined on a quarter-over-quarter basis in Q2 to 30.8%, although they remain up from the year-earlier period (28.5%).

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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