American Millennials Favorite Brands, October 2014 [TABLE]

Nike holds on to the top spot this year in Moosylvania’s survey, beating out Apple and Samsung. Some surprising names – such as Walmart and Target – appear in the top 10, which doesn’t feature Google, YouTube, or Amazon, which have previously been identified as being among Millennial’s most-loved brands. Meanwhile, a follow-up survey from Moosylvania looking at what traits can endear brands with Millennials reveals that high-quality products trump brands that Millennials would recommend or that fit their personality. Source: Moosylvania

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