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Archive for October 20, 2014

NFL Fanatics vs Casual Fans [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fanatics vs Casual Fans

Highly engaged fans (43%) are 2x more likely to stream NFL games on their mobile device compared to casual fans (21%).

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NFL Fans In-Stadium Mobile Behavior [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fans In-Stadium Mobile Behavior

NFL fans use their mobile devices in the stadium to take pictures (57%), text (46%), post to social media (34%), check NFL scores or Fantasy Football stats (33%) or shop for NFL merchandise (7%).

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NFL Fans Mobile Social Sharing [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fans Mobile Social Sharing

One in three football fans share NFL information via their mobile device, according to a RadiumOne mobile survey.

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NFL Fans Gameday Mobile Behavior [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Fans Gameday Mobile Behavior

Over one third of respondents who attend NFL games use their mobile devices in the stadium.

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NFL Mobile App Use [INFOGRAPHIC]

By David Erickson | October 20, 2014
NFL Mobile App Use

77% of fans have 2-3 NFL focused apps (ESPN/Yahoo) on their smartphone for real-time monitoring, according to a RadiumOne mobile survey.

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NFL Content Consumption On Mobile

By David Erickson | October 20, 2014
NFL Content Consumption On Mobile

54% of fans engage with NFL content on their mobile devices, according to a RadiumOne mobile survey.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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