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Archive for October 17, 2014

User Of Customer Lifetime Value Metrics, September 2014 [CHART]

By David Erickson | October 17, 2014

Attracting new customers is considered a greater priority for marketing organizations today than turning current customers into customers for life.

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Local SEOs' Most In-Demand Services, September 2014 [CHART]

By David Erickson | October 17, 2014

For the second consecutive year, local SEOs report on-site SEO is the service most in demand from their customers.

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Top Reasons Companies Form Strategic Partnerships, September 2014 [CHART]

By David Erickson | October 17, 2014

Some 85% of survey respondents report that strategic partnerships and alliances are at least important to their business.

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The Biggest Holiday Shopping Days [INFOGRAPHIC]

By David Erickson | October 17, 2014

Nearly half (46 percent) of shoppers ended up buying in-store in 2013, up from just 35 percent in 2011.

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Share Of Video Interactions By Social Network [CHART]

By David Erickson | October 17, 2014

The share of video interactions increased for Facebook and decreased for YouTube.

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Share Of Video Posts By Social Network [VIDEO]

By David Erickson | October 17, 2014 | 1

The recent trend is clearly showing that content marketers are directly uploading video content to Facebook, meaning that Facebook is retaining the traffic at the expense of YouTube.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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