Archive for October 14, 2014
Marketing Email Tips [INFOGRAPHIC]
This infographic from Quick Sprout illustrates some optimal marketing email tips.
Read MoreProducts North Americans Plan To Buy Online By Category, March 2014 [TABLE]
When asked about the products they planned to purchase digitally in the next six months, 22% of US internet users cited cosmetics—the second-lowest response.
Read MoreDevices Used To Buy Online By Product Category, June 2014 [TABLE]
57% of US internet users said they preferred purchasing cosmetics and personal grooming items, such as makeup, shaving products and facial cleansers, in-store.
Read MoreGlobal Business Investment Plans, August 2014 [CHART]
Nearly 56% of eMarketer Daily Newsletter readers and visitors to eMarketer.com said they would be spending more on branding-related activities over the next year.
Read MoreAirlines' Ancillary Revenues Worldwide By Region, 2013 [TABLE]
Revenues from add-on purchases like baggage allowances are one factor contributing to direct booking on airline sites.
Read MoreChannels US Ad Execs Use For Programmatic Buying, June 2014 [CHART]
Programmatic TV advertising is still in its infancy due to limited buyer and seller adoption and lack of standardization of technology and infrastructure.
Read More