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Archive for October 10, 2014

US LGBT Media Consumption By Age, September 2014 [TABLE]

By David Erickson | October 10, 2014

LGBT websites and blogs are popular among respondents aged 18-34, with almost three-quarters having visited one during the 7 days prior to the survey.

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TV vs Video Streaming Service Satisfaction, September 2014 [CHART]

By David Erickson | October 10, 2014

US users of aggregated video streaming on-demand and regular TV provider services are much more likely to recommend their video streaming provider than their TV provider,

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Consumers' Definitions Of Company Loyalty, September 2014 [CHART]

By David Erickson | October 10, 2014

The majority of American adults are loyal to 5 or fewer brands, with their loyalty most often placed with financial service providers and grocery retailers.

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Customers' Priorities According To US CMOs, September 2014 [CHART]

By David Erickson | October 10, 2014

US CMOs believe customers prioritize superior product quality and excellent service over low prices.

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American Smart Phone Penetration Rate By Age, Q2 2014 [CHART]

By David Erickson | October 10, 2014

Some 71.4% of adult mobile subscribers in the US (72.4% female; 70.3% male) owned a smartphone during the second quarter of the year.

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Photo Data Mining [INFOGRAPHIC]

By David Erickson | October 10, 2014

A new crop of digital marketing companies are searching, scanning, storing and repurposing consumers’ images to draw insights for big-brand advertisers.

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Marketing, advertising, communications & public relations trends, statistics, charts, graphs, infographics, presentations, and video that are not published to the e-Strategy Content Marketing Blog or to eStrategy TV. This site is published daily by David Erickson, a veteran marketing professional.

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