Archive for September 18, 2014
Phablet User Persona [CHART]
Compared to the average mobile user, Phablet users over-index in the Social Influencer Persona by 2.4x.
Read MoreTime Spent On Books By Device Type, 2013 vs 2014 [CHART]
Phablet users behave a lot like consumers on smaller devices, with gaming, social and entertainment as the leading app categories.
Read MoreAndroid Users By Device Type, 2013 vs 2014 [CHART]
iOS only recently offered a Phablet, so Flurry looked through an Android-only lens to get a clearer idea of how Phablets are faring.
Read MoreMobile App Sessions By Device Type, 2013 vs 2014 [CHART]
Phablets command a disproportionate share of app activity.
Read MoreActive Mobile Use By Device Type, 2013 vs 2014 [CHART]
Over the course of a year, the installed base for Phablets doubled.
Read MoreMarket Share Of Mobile Device Types, 2013 vs 2014 [CHART]
In 2013, a mere 2% of the kinds of devices Flurry saw were Phablets, whereas in 2014, Phablets represent 10% of all device types.
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